PILLARS OF SUPPORT
Global music junction’s holistic advantage helps you! Here’s how
CONTENT CREATION
& CURATION
MARKETING
TECHNOLOGY
OPERATIONS &
LEGAL
CONTENT CREATION &
CURATION
We selectively invest in the co-creation of content and use industry expertise to source and distribute the content of all genres to the target audience. Additionally, we cultivate permanent relations with artists and content creators based on values of transparency and trust.
MARKETING SERVICES
We use cutting-edge technologies and leverage our network of affiliates to maximize the impact of the content released, our scalable digital ecosystem expertly personalizes campaigns and effectively uses analytics to optimize reach and enhance revenues.
PRE LAUNCH
We reach our audience through various channels announcing the upcoming release, including OTT Stores, Wakau & Vi Tune, Influencers, Digital News Channels, etc.; building curiosity and creating a buzz!
LAUNCH
We engage our audience through digital promotions on social media, OTT, Telco, Wakau & Vi Tune, YouTube, etc. We amplify the release through cross-promotions, event-based promotions and simple yet effective SEO practices.
POST LAUNCH
We sustain the interest of our audience through updates and consistent digital promotions to magnify the user-generated content and aim to embed the impact created during the launch.
TECHNOLOGY
We have access to powerful, customisable and robust tech that allow us to Scale and map our operational efficiency
across digital and social media for managing releases & track events.
Proprietary business
intelligence tools
Artists’ content libraries
promotion & development.
Regular and accurate
reports
IT infra and security
assistance
WATCH OUR TEAM MAKE YOUR
MUSIC REACH FAR AND WIDE.
OPERATIONS & LEGAL
We take complete charge of the legal needs of a music label business including drafting and vetting negotiations, documentation with the artists/producers/licensors, dealing with societies etc.
Moreover, keeping in mind the impact and reach of IP laws, we provide robust and important legal aid to our partners. AI-driven scanning of content is done to ensure partial or full copyright hygiene before publishing. We manage filing/defending copyrights claims, take-down notices, provide legal advice for our partners, and also maintain an online legal data vault.
